I wrote a free guide to launching on Reddit (from what actually happened)
When I launched UpstartRadar on Reddit this month, the results surprised me.
The subreddits that let me post a link whenever I liked sent me zero traffic. The stricter ones, where I could only share a link about once a week, sent the visitors who actually signed up. Even posts with no link at all brought people in, because interested readers clicked through to my profile.
So I've written it all down: a free Reddit Launch Guide for makers who want to share their project without getting removed, banned or ignored.
What's in it
Ten short chapters, each ending with a checklist:
- How Reddit actually works for makers
- Getting your account ready (I started with zero karma)
- Finding the right communities
- Reading the rules properly, including the unwritten ones
- Writing a post that isn't an ad
- Timing and pacing
- The first two hours after you post
- When it goes wrong: removed, filtered, downvoted or shadowbanned, and how to tell which
- Measuring what worked
- Keeping it going after launch week
It only covers what I've actually seen or tested: no "go viral" promises and no tricks that break Reddit's rules.
Free to read, with a printable version
Every chapter is free to read on the site, with no sign-up. If you'd like it all on paper, you can get a printable version (every chapter, the checklists, a 14-day launch plan and a blank table for your own notes) by joining the weekly newsletter.
If you've launched on Reddit yourself, I'd love to hear what worked for you, or what I've missed.